BLACK FRIDAY

This year Kitchen has gone crazy and will not have a Black Friday but a Black Week . Black Friday discounts extended for a whole week? Yes, we do!

UP TO 80%

And these aren't just any discounts. We have an entire Black Friday section with over 50 products from all categories with discounts ranging from 35% to 80%.

Take advantage now
30% OFF YOUR FAVORITES

BUT THERE IS MORE

In addition to the section with discounts of up to 80%, the entire store will have a 30% discount . That's right, EVERYTHING. Perfect for replenishing your kit after the summer, for trying out new products or even for some Christmas shopping for the makeup lovers around you! This Black Friday will certainly not disappoint you.

Discount is automatically applied at checkout!

THE BEST CHOICES THIS BLACKFRIDAY

MEGA DISCOUNTS UP TO 80%

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FAVORITES TERESA

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THE KITCHEN, BLACK FRIDAY AND PROMOTIONS

In Portugal, we were one of the first to join Black Friday. We started by offering just one day of discounts. Then, as the online market grew, we started offering Black Friday and Cyber ​​Monday, and to keep up with the trends, we have extended the discount period. It is very rare for Kitchen to offer such huge promotions. Especially because for independent stores, offering such big discounts often means losing money. So take advantage of this opportunity, because promotions like this Black Friday will not happen again!

But what is the origin of Black Friday?

Black Friday began in the United States and today it is one of the most anticipated days of the year for global businesses! The story goes back to the 1960s in Philadelphia, where the Friday after Thanksgiving was marked by chaotic traffic as people flocked to the city to take advantage of the sales that marked the beginning of the holiday season. Police officers began to nickname the day “ Black Friday ” due to the crowds and chaos that took over the shopping center. Later, retailers realized the potential and reinvented the name and concept: instead of associating “Black Friday” with chaos, they emphasized “black” as a reference to profits — that is, going from red to black (meaning a positive balance in the accounts)! Since then, Black Friday has become a celebration of shopping with incredible discounts and moves billions of dollars.

Now, Cyber ​​Monday is a more recent event and, as its name suggests, it’s completely digital! It started in 2005, when the National Retail Federation in the US noticed a massive increase in online sales on the Monday after Thanksgiving. Since many people used Monday to shop online, retailers decided to create a special day for online shopping, taking advantage of the weekend’s sales. The idea caught on and spread quickly, so much so that today it’s one of the biggest online sales days in the world!

So, we have Black Friday for those who love the frenzy of physical stores (and, of course, online too) and Cyber ​​Monday , dedicated to convenience and online shopping. Together, they form an unbeatable and irresistible duo of shopping opportunities, officially marking the beginning of the Christmas shopping season.